When the Social Graph Pushes Too Far
Last week I became a little frustrated by a newly resurfaced behavior on Facebook. It was a notice, multiple notices, in my Facebook news feed that a friend was reading an article. So I clicked on the link and instead of seeing the article I’m interrupted by a message that Yahoo! or some other media … Continue Reading
Will Google Crack the Augmented Reality Usability Barrier?
See an augmented reality demonstration and your reaction is, “Hey, that’s cool.” Use an augmented reality product and your reaction is, “This is useless.” Augmented reality kicks ass in demonstrations but fails miserably in usability. That’s because for augmented reality to work we need a screen to overlay around the world. While our phones have … Continue Reading
Engagement Secret: Create a Desired Personal Experience Through Your Brand
Whenever there’s talk of engagement there’s always a discussion where the phrase, “How do we get them to do this?” is uttered. Or maybe someone will say, “How can we get them to engage with us?” It just boils down to the question of how can I get people to pay attention to us and … Continue Reading
Can SXSW Serendipity Translate Anywhere Else?
I just got back from SXSW and one of the comments that was mentioned over and over again is how many amazing serendipitous moments one can have at the conference (see “Your ‘No BS’ Guide to Surviving SXSW”). At SXSW in particular, achieving these great moments of serendipity require you to let your schedule go … Continue Reading
The Best Way to Learn is to Publish
When I was in college I was a teaching assistant and tutor in statistics. I was generally a good student, but I didn’t get my best grades in statistics. I happened to do well enough (B+) to qualify for TA/tutor status, plus I was taking a lot of advanced statistics classes. I ended up taking … Continue Reading
Your “No BS” Guide to Surviving SXSW
Not your basic advice of wear comfortable shoes and drink lots of water. Here’s an insider’s view of surviving one of the most insane conferences.
