January 19, 2012
Blog Archives
The Never Ending Cycle of Content Reinvention and Production
I was inspired to write today’s post after reading Eric Wittlake’s post, Why Your Content Will Never Be Good Enough. In the article Wittlake explains there are two problems with trying to create good content: Not only are you competing with others on products and services, but you’re also competing to be your audience’s primary … Continue Reading
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So what is “valuable” content?
Want to get your blog noticed? Want to be retweeted 1,000 times? Then you need to create “valuable” content. How often have you heard that? All you need to do is create “valuable” content. It’s just that simple. Why haven’t you figured that out? I find that answer, “Just create valuable content,” to be rather … Continue Reading
The greater purpose of media consumption
It could be just the circles that I run in, but not only do I see more media to consume, I see more and more discussion about the topic of media consumption. This got me to thinking, “Why do we consume media?” I ask you readers this question (please throw in your two cents in … Continue Reading
Future of Social Biz?
The Future of Social Business, or just unfocused?
the intersection of social, mobile and retail
Social Business or Social Bust?
Is your business a Social Business, or a Social Bust? You, and your company as whole need to be engaged, and engaging, in a social dialogue, hey if IBM can do it….
“It’s Friday” – Rebecca Black and the Need for Better Content
We’re not in a homogeneously controlled media landscape anymore. We’ve made gatekeepers irrelevant; we spread the content. Before we completely devolve into a culture obsessed with spreading mediocre, trivial content like teen-sensations, Hollywood train-wrecks and LOLcats, let’s take a step back be critical of our media consumption.
