September 13, 2011
Blog Archives
Social Business or Social Bust?
Is your business a Social Business, or a Social Bust? You, and your company as whole need to be engaged, and engaging, in a social dialogue, hey if IBM can do it….
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“It’s Friday” – Rebecca Black and the Need for Better Content
We’re not in a homogeneously controlled media landscape anymore. We’ve made gatekeepers irrelevant; we spread the content. Before we completely devolve into a culture obsessed with spreading mediocre, trivial content like teen-sensations, Hollywood train-wrecks and LOLcats, let’s take a step back be critical of our media consumption.
Start charging for your content and people will actually watch it
I am an extremely avid podcast consumer (see my podcast listening lineup for 2010), and sometime podcast producer. I have completely stopped listening to over-the-air radio, and I now listen to podcasts whenever I can. All except one of my podcasts are free. The podcast I pay for is “Never Not Funny.” It’s a 90-minute … Continue Reading
At what point does advertising become content, helpful, and annoying?
The New York Times today has an article about real-time bidding for advertising. The idea is that once people make purchases, their behavior is tracked and auctions start going off to be able to advertise to that user. Real-time bidding has been going on for quite some time, but profiled in the article is a … Continue Reading
Should you take someone’s content and deal with the consequences later?
I started thinking about all the hot water Google got into with regards to the launching their different services, such as Google Street View, Google Books, and Google News. Google worked on each project, appropriated content that may or may not have been theirs to take, and then released the project, only to receive responses, … Continue Reading
Google employees’ convicted in Italy. Watch out phone company, you’re next.
Here in the U.S. ISPs and phone companies are not liable for content transmitted over its networks. Meaning, they don’t have to monitor every single thing that comes through and make sure it goes through an approval process. If someone brings legally objectionable content (e.g. violated intellectual property rights) to their attention, then they’re required … Continue Reading
