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	<title>INGAGED &#124; Marketing Engagement Insights &#187; iotum</title>
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	<description>Marketing Engagement Insights from the minds at Intertainment Media Inc.</description>
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		<title>Investing in Web 2.0 and how to get noticed</title>
		<link>http://intertainmentmedia.com/blog/2009/07/22/investing-in-web-2-0-and-how-to-get-noticed/</link>
		<comments>http://intertainmentmedia.com/blog/2009/07/22/investing-in-web-2-0-and-how-to-get-noticed/#comments</comments>
		<pubDate>Wed, 22 Jul 2009 11:46:54 +0000</pubDate>
		<dc:creator>David Spark</dc:creator>
				<category><![CDATA[Content]]></category>
		<category><![CDATA[Alec Saunders]]></category>
		<category><![CDATA[Calliflower]]></category>
		<category><![CDATA[David Shore]]></category>
		<category><![CDATA[iotum]]></category>
		<category><![CDATA[ping.fm]]></category>
		<category><![CDATA[Research Capital]]></category>
		<category><![CDATA[Web 2.0 Weekly]]></category>

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		<description><![CDATA[After conducting a talk at Research Capital in Toronto, ON, I chatted with David Shore, SVP &#38; Head, Technology Group at Research Capital and Alec Saunders, CEO of iotum, makers of Calliflower, a free to pay conference calling application. Shore organized the event and authors the Web 2.0 Weekly, a newsletter covering the financial aspects ... <a href="http://intertainmentmedia.com/blog/2009/07/22/investing-in-web-2-0-and-how-to-get-noticed/">Continue Reading</a>]]></description>
			<content:encoded><![CDATA[<p>After conducting a talk at <a href="http://www.researchcapital.com/">Research Capital</a> in Toronto, ON, I chatted with David Shore, SVP &amp; Head, Technology Group at Research Capital and Alec Saunders, CEO of iotum, makers of <a href="http://calliflower.com/">Calliflower</a>, a free to pay conference calling application.</p>
<p>Shore organized the event and authors the <a href="http://www.scribd.com/people/documents/9452114-david-shore">Web 2.0 Weekly</a>, a newsletter covering the financial aspects of the Web 2.0 space. Looking for trends and investing opportunities, he follows this space closely.</p>
<p>Alec Saunders is an old friend who I&#8217;ve <a href="http://bethevoiceblog.com/?p=9">interviewed before in my &#8220;Be the Voice&#8221; podcast</a> and he was part of my presentation. He successfully launched his unknown product by being passionate about blogging and podcasting. He&#8217;s got one other tip on getting recognized. Watch the video.<br />
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