Is it better to have people angry with you than not talking about you at all

PepsiCo just underwent an onslaught of public dissent (#pepsifail) and debate over the “Before You Score” iPhone application for its AMP energy drink. Here’s the commercial that shows the application in action. There’s been endless debate on the subject. Read Mashable’s article on the issue and then their follow up piece on AMP’s apology. Here’s … Continue Reading

October 14th, 2009, In Applications, Content, by David Spark