Where should you insert an ad in an online video?

In the early days of online video, so many aspects of production and monetization mimicked traditional broadcast programming. Online videos were simply repurposed TV programs with interstitial advertising. While some of that is still in play and is working very successfully, like on Hulu, interstitial TV-like ads are not the only way advertisements can be … Continue Reading

September 10th, 2009, In Business, Content, by David Spark